OutlookPower Magazine

OUTLOOKPOWER MAGAZINE - JUNE 2006

Outlook 2007: What can you expect?
On May 23, Bill Gates announced the public availability of the 2007 Microsoft Office System beta 2. Naturally, we immediately dived in and started working with Office Outlook 2007. You can download the beta and check it out yourself if you like, or if you just want an idea of what the next version of our favorite application is like, read this article.

10 bonehead mistakes PR people make when they send email
PR people often get a bad rap. To many editors, the folks pitching stories are annoyances, constantly trying to get an editor's attention for some useless story idea or another. But here at ZATZ, we've found that public relations professionals are, in the most part, key assets, helping us bring you the most complete and rounded stories possible. It would be far harder doing our jobs without the regular help we get from the great folks in PR. And so, knowing we truly value PR people, we bring you this article. It's not intended to poke fun at boneheaded PR mistakes. It's honestly actually intended to help our favorite PR professionals be more successful in using email as a communication vehicle.

Who knew PR email was this controversial?
Last week's Email Etiquette article, "10 bonehead mistakes PR people make when they send email" apparently awakened deep feelings among certain reader. In this installment of our Letters to the Editor column, we publish two letters from readers who found the material helpful and one really fun letter who found the article "deeply offensive". Seriously. You gotta stick around and read this one!

AddressGrabber Basic for Outlook: a must-have freebie for all Outlook users
What if there is an email signature at the bottom of an email with the sender's phone number, Web site, address -- all information that you would also like to have in your Outlook contacts database? Do you want to retype it all or even cut and paste, field-by-field? With this freebie, we show you a great way to make it happen. And, it's free.

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