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| OUTLOOKPOWER MAGAZINE ARTICLE DIRECTORY |
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Strategies > Email Marketing
Home > Strategies > Email Marketing
Articles
Email your holiday greeting without losing that personal touch OutlookPower Magazine - November 2009 Great aunt Mildred might want to get a physical card, but these days, email is the way to go. It's becoming more and more accepted. Just because you send out email holiday greetings, that doesn't mean you don't really care. In this article, I'll show you some tricks for looking like you care as much as you really do, even though you're using email instead of dead trees.
Five tech ways to recession-proof your life OutlookPower Magazine - March 2009 Here are five very simple and nearly hands-off ways to recession-proof your life. Lucky for you, between social media and your inbox, you can tweak your incoming doom-and-gloom filter and skip the rest. Anyway you shouldn't be watching so much TV, it's bad for you!
Differentiating between internal and external emails when applying an Outlook signature OutlookPower Magazine - September 2008 In this fascinating article, Rex Weston tells us how he created the Signature-Switch Outlook add-on. It's a great insight into product design and development and is a must-read for any product developer and anyone who uses products developed by others.
10 bonehead mistakes PR people make when they send email OutlookPower Magazine - June 2006 PR people often get a bad rap. To many editors, the folks pitching stories are annoyances, constantly trying to get an editor's attention for some useless story idea or another. But here at ZATZ, we've found that public relations professionals are, in the most part, key assets, helping us bring you the most complete and rounded stories possible. It would be far harder doing our jobs without the regular help we get from the great folks in PR. And so, knowing we truly value PR people, we bring you this article. It's not intended to poke fun at boneheaded PR mistakes. It's honestly actually intended to help our favorite PR professionals be more successful in using email as a communication vehicle.
The email marketing conundrum: how to send legitimate email to your list OutlookPower Magazine - April 2006 Back in the day, if you had a few hundred or a few thousand customers, clients, or even authors, you could just bang out an email in Outlook and send to everyone. But with ISPs blocking even small mailings (say, 50 people), we've got a new problem: how do we get the word out? In this important and exclusive article, we turn to Missy Lucnik, one of the industry's leading experts, to get you that answer.
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The Power Magazine for Microsoft Outlook and Exchange Users at OutlookPower.com
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