Extras > Editorials Home > Extras > Editorials Articles 10 bonehead mistakes PR people make when they send email OutlookPower Magazine - June 2006 PR people often get a bad rap. To many editors, the folks pitching stories are annoyances, constantly trying to get an editor's attention for some useless story idea or another. But here at ZATZ, we've found that public relations professionals are, in the most part, key assets, helping us bring you the most complete and rounded stories possible. It would be far harder doing our jobs without the regular help we get from the great folks in PR. And so, knowing we truly value PR people, we bring you this article. It's not intended to poke fun at boneheaded PR mistakes. It's honestly actually intended to help our favorite PR professionals be more successful in using email as a communication vehicle. Introducing the OutlookPower RSS feeds OutlookPower Magazine - February 2006 By now, you've probably noticed the little RSS icons that appeared all over OutlookPower in the past week or so. In this article, we explain what it all means. When it comes to email forwarding, sharing isn't always caring OutlookPower Magazine - September 2005 Like everyone else on the planet with an email account, you, too are getting these forwards. You may also be guilty of sending them. So then, let's talk about the issue of email forwards and the fragile social fabric of relationships. From New Jersey to Palm Bay, Florida OutlookPower Magazine - August 2005 Over the past week, we've gotten a number of concerned emails and voice mails, most of which we haven't yet been able to return. No, we haven't been swallowed by a sea monster. Instead, we've been moving -- from North Brunswick, New Jersey to Palm Bay, Florida. For the exciting story, read this article. Is email dead? OutlookPower Magazine - May 2005 Email is dead; it just doesn't know it yet. According to Senior Editor James Booth, email is in its death throws. Can we save this boon to the business world, or has it gone the way of the telegraph? How Elvis entered the building and CES went out the window OutlookPower Magazine - January 2005 As always, your esteemed ZATZ editorial staff was on the case, prepared to cover CES in full. Unlike in previous years, uh, something happened on the way to the convention center. You see, Denise Amrich and David Gewirtz -- the two co-founders of ZATZ Publishing -- got married. And, yep, CES went out the window. To make things even more interesting, Elvis is part of the story. Geek out the vote! OutlookPower Magazine - September 2004 When you think about technological innovations, you might think about computers, cellular phones, or even rockets. Yet none of these innovations have changed the world like the simple concept we've grown to know as voting. No matter who you support or what your cause, that single, simple action of voting connects you to free people throughout the world, back through history, and forward into an unknown, but hopeful future. This article announces a special program that should encourage you to get out, register, and vote.

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